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2017 WTP Atlas gets some Wow factor

5 09 2016

The 2017 We The People (WTP) Atlas is getting a little added “Wow factor” this model year with a new candy apple red paint job.

Topped off with chrome and polished parts from WTP and SaltPlus, this 24″ is a real looker.

2017 wethepeople atlas-red

It’s a bit reminiscent, in colorway terms, of the 2011 Avenger.

Of course The Avenger,  as you might recall from last year’s Interbike coverage, has now morphed into a 26″ retro-style cruiser in the WTP lineup.

But I digress…

The Atlas, besides its eye-catching new candy apple colorway, hasn’t changed much in the geo/specs department since the previous model year.

But in the case of the Atlas, there isn’t much need to.

It sports a full cromo frame, fork and handlebar.

The specs are also on point:

  • Head tube: 74 degrees
  • Seat tube angle: 72 degrees
  • Top tube length: 22″
  • Chain stay: 14.6″
  • BB height: 12.7″
  • Stand over height: 9.7″

The roomy 22″ top tube, high-but-not-too-high bb, and short-ish chain-stays suggest this might be just the ticket if you’re looking for a more trails-oriented 24 (the Kenda “Small Block 8” tires are also another hint in this direction).

It’s hard to go wrong with this bike…and with its eye-catching new colorway, it’s kinda hard to resist.

 

(Video: Rider Paul Thoelen. Filmed by Callum Earnshaw)

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Cruising the booths at interbike

20 09 2011

You’ve probably already checked out the interbike coverage from Ride and Vital BMX already but you and I both know they’ve left out what you’re really looking for…what’s new in 24″ BMX news.

Good thing Cruiser Revolution was there this year to bring you the highlights that you were really looking for.

Free Agent

An updated colorway and the addition of Sinz forks are all new for the Free Agent Limo 24 in 2012. I’m seeing more and more Free Agents at the track, so this could be a big seller when these drop in stores.

Redline

It seems that Redline’s reputation for out-of-the-box ready race machines remains intact. While the Project 79 bike got a lot of hype (I got the impression that a 24″ version isn’t on the horizon anytime soon) the old workhorses, the 24″ Flight and 24″ Proline look as good as ever with some updated colorways and component tweaks.

SE Racing

While I was hoping to see the updated Floval Flyer (it wasn’t on display for some reason) SE had a number of cruisers to check out. My particular favorite looks-wise was the OM Flyer. For real, this thing is beautiful. A vision in chrome goodness (it even sports chrome valve caps!).

Sunday

Sunday didn’t have a booth this year but I chatted with Jim C. after the Nora Cup awards and got the lowdown on what’s new at Sunday for 2012. The Model-C complete will be sporting a 22″ top tube with a great parts package. Check out this web edit for all the details.

We the People

According to the rep I spoke to, WTP dropped the 24″ for the lineup because “it wasn’t doing what we wanted it to in the market place”.  Sad really, considering WTP’s legacy of great 24″ bikes. Perhaps if they actually promoted their 24″ bike…say with a web edit or a picture of someone riding it…. they would’ve achieved the sales they were looking for. (See Where’s the promotion?” ) But who am I to say? Perhaps not marketing is the new marketing. What’s replacing it is their new 26″ Champ bike. If you’re a BMX Museum regular you will see the not-so-subtle design nods to the classic Champion frames from back in the day.

Stolen

Stolen is new on the 24″ scene for 2012 with a good first effort called the Saint. It comes complete with 7.25″ bars and double-wall rims.

DK Bicycles

DK seems to have a lot on the go these days 24″ wise. They’ve updated their popular Sentry cruiser with a 22″ top tube, their freestyle-oriented Cygnus is looking sharp and their long-awaited 24″ Professional frame (with the higher than usual bottom bracket) will be dropping in about a month. Their Evolution rims are also looking dope. Check out this clip of Trevor Gay explaining, with Brian Hunt‘s “help”, all the features and colors available in the Evolution rim.

Vodpod videos no longer available.





WTP: Where’s The Promotion?

31 03 2011

We The People (WTP) has been consistently producing high-quality 24″ completes for years.

From their frames to their components they haven’t compromised.

Sure, here and there a part may need to be replaced or upgraded. But compared to some of the completes other companies are offering, they are hard to beat.

This bike deserves a web clip

What I find surprising, given WTP’s relatively long tenure in the 24″ game, is their lack of promotion. Year after year, WTP puts out great bikes with nary a web clip or cool riding shot to be seen.

Would it be so hard to film a clip of Chester Blacksmith cruising around the city — on a cruiser — for instance?

We The People, show us some love! Let’s see some web clips!





I love gold…

5 03 2009

Gold anodized parts that is.

Maybe  it’s because gold seems to be the only thing not tanking in today’s economy or maybe it’s because what’s old is new again…I dunno…but I’m really feeling gold components again. And I’m not the only one. Freestyle legend Taj Mihelich seems to have been feeling the gold vibe for some time now…he’s been rocking gold rims on a number of his past bikes….his current Giant setup being no exception.

I think what got me thinking about/missing gold components is the  ’08 We The People Unified 24″.

wtp-unified_08

The mix of old and new school on this bike really work for me. Unfortunately, WTP has decided to go with a blue and white combo for ’09.

Perhaps, gold components represent something deeper.  They do if we can trust a BMX academic like Wade Nelson.  When asked by Momentum magazine, “What are the virtues of golden spoke nipples?”  Wade simply responded, “Gold anodized spoke nipples are truth.”

gold-valve-cap

Truer words were never spoken. Now where can I get a pair of those sweet vintage gold anodized valve caps he’s got on his bike?