A while back we talked about DK’s foray into the mainstream with their entry-level line of bikes at Walmart.
Without a doubt, there was some controversy over whether or not this was a good idea.
Well, love it or hate it…it looks like DK Bicycles is continuing to build on its relationship with Walmart.
On a roadtrip to Ray’s MTB a week ago, we stopped in at a Walmart and I was shocked to stumble on to this…an aisle endcap stocked with DK parts and accessories.
While clearly not super high-end, I was pleasantly surprised that what was on offer was, for the most part, okay-quality (especially in light of what’s usually available at mass-market stores).
It actually kind of blows my mind a bit that you can now walk into a Walmart (in the U.S.) and pick up a DK Random Wrench.
Who would have thunk it?