If you’ve keep up on your social media these past few days, you’ve probably already seen it…the Wall Street Journal wrote an article covering BMX, “Bike Life” and Wheelies in a piece called, “The BMX Bikes Getting Teens Back on Two Wheels — or One”.
SE Big Rippers and rrdblocks get a lot of play, as well as some commentary from Todd Lyons.
Apparently SE Bikes (and BMX bikes in general) are seeing a sales spike over the last couple years.
That’s definitely good news! I don’t know if it’s “go-go 80s good” but it bodes well for our little piece of the cycling universe.
In other, semi-related news this week, SE also dropped some sneak peeks of the 3(!) colorways of the new 2018 So Cal Flyer.
I gotta say, I’m kinda digging the middle one…it has that Mike Buff/BMX Action trick team vibe that really takes me down memory lane.
I’m not so sure about the Killer Bees/Stryper colorway…but yellow and gold ano are definitely retro-fabulous, so I’m sure they will still get a segment of the old school heads with that version.
The blue one? Classic. Hard to go wrong there.
All in all, a good week for SE and “mainstream” coverage of BMX in general.
Hopefully, we’ll see more of this.
[…] not sure if they’re trying to cash in on some of that 29″ following that the SE Big Ripper has been enjoying…but nevertheless it’ll be hitting BMX shops […]
[…] The Wall Street Journal (of all places!) covered it in a 2017 article called, “The BMX Bikes Getting Teens Back on Two Wheels — or One”. I bet more than a few people were surprised — and stoked — to see the Wall Street Journal write a piece on wheelies. […]