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Friday frivolity: racing to the supermarket

22 05 2015

It’s always cool to see BMX racing get some mainstream attention.

Well, most of the time anyway.

This time it’s a bit of a head-scratcher.

I came across this interesting commercial for Japan’s SoftBank recently and thought I’d post it up.

It features SE racer/model, Miki libata as a “BMX Mom” who is pitted against an “MTB Mom” to get to the supermarket to get a deal advertised in a flyer.

MTB Mom vs BMX MomA pretty random race through the city quickly ensues.

Check it out.

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12 11 2015
Tailwhipping while shaving, in zero gravity | cruiser revolution

[…] You might remember that ad that featured SE racer Miki libata as a “BMX Mom” racing to the supermarket. […]

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