cruiser revolution

The story behind Ray Petro and his wild idea to build an indoor bike park (so he’d have a place to ride in the winter) reads like a Hollywood movie.

To this day, I’m still surprised that someone hasn’t jumped at the chance to make a movie about it.

Thankfully, as Ray’s MTB celebrates its 10th anniversary this season, the story of how Ray took his dream and made it reality is getting shared by a number of mainstream media outlets.

One of them is Start UP , a new television series that looks into the experiences of American entrepreneurs. They caught up with Ray at the Milwaukee location and do a great job of capturing how Ray managed to pull it off.  A truly inspiring story.

(Nice to see some Taj Mihelich riding in the clip too.)

Watch for the segment to air sometime soon on your local PBS station.

Another good feature done on Ray’s MTB was published recently by the Akron Beacon Journal.  The article includes a good interview with Ray, pictures and a short video to round out the coverage.

If watching or reading these accounts doesn’t inspire you to follow your dreams, I don’t know what will.

So awesome.